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Chris Monteiro on Taking Social Media Seriously...
9,95 € *
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Chris Monteiro, head of MasterCard Worldwide Communications, shares with us communication strategies companies should use in order to help drive growth. Monteiro is in charge of supporting global communications integration, helping the company achieve its vision of a world beyond cash. MasterCard, whose revenues have now reached 60% internationally after going public in 2006, has embraced purposeful listening to inform their business decisions. Listen as Monteiro provides concrete examples of how listening to consumer needs through various online platforms actually helps to improve products. Tracking over 80,000 related social media comments for their Mobile Payments option a few years ago helped MasterCard learn about the product’s reputation. In turn, MasterCard refined the product, delivering a solution that met each of their customer’s needs. AMA is a world-class leadership development provider in more than 40 countries worldwide. Our training is internationally recognized by nine professional associations and the majority of the Fortune 500 companies. 1. Language: English. Narrator: Dave Summers. Audio sample: http://samples.audible.de/bk/amai/000308/bk_amai_000308_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 09.04.2020
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Dov Seidman on Behavioral Changes to Guarantee ...
9,95 € *
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Dov Seidman joins us on Edgewise to discuss his book How: Why How We Do Anything Means Everything. Dov states that "we live in a world where what we do matters, but it doesn't matter as much as how we do what we do"; we are in a new era of behavior where our actions can affect so much more in ways they never could in the past. This is especially important to acknowledge as behavior has become the greatest source of our competitive advantage. Dov describes what he calls the "how principles" and why these values guide our behavior. He will explain his solution for making jobs more interesting, inspiring and satisfying using such examples as Southwest Airlines. AMA is a world-class leadership development provider in more than 40 countries worldwide. Our training is internationally recognized by 9 professional associations and the majority of the Fortune 500 companies. 1. Language: English. Narrator: Dave Summers. Audio sample: http://samples.audible.de/bk/amai/000265/bk_amai_000265_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 09.04.2020
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Your 4 Fathers: And Their Kingdoms , Hörbuch, D...
9,95 € *
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Pastor (Dr.) Fadele has authored an audiobook to change the society. Your 4 Fathers: And Their Kingdoms is a strategic message to a nation in need. It is a book authored to bring order at a prophetic level into the fabrics of the nations. It seeks to redress the challenge that Pastor John Hagee succinctly describes in the foreword, "Our society is crumbling from within because the role of the father as priest, prophet, provider and protector has been removed." The book prescribed a solution to this problem by defining and highlighting the calling and impact of the 4 types of fathers that everyone should have: A Biological Father, Tutorial Father, Spiritual Father and a Heavenly Father. Your 4 Fathers: And Their Kingdoms is useful as an audio in matters dealing with families and leadership at every layer of the society. It is a must-listen for every discerning heart. 1. Language: English. Narrator: Stu Norfleet. Audio sample: http://samples.audible.de/bk/acx0/022282/bk_acx0_022282_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 09.04.2020
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Morton Mandel on Hiring "A Employees, Hörbuch, ...
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CEO of Parkwood Corp, chairman and CEO of the Jack, Joseph, and Morton Mandel Foundation, Morton Mandel has reached great success in both his financial and personal life. In his book It's All About Who... Morton talks about his humble beginnings from working a summer job for his uncle in the wholesale auto parts business, to owning that same business with his brothers in July 1940. Though Morton joined the Army in World War II and left the business world behind him, it wasn't until after the war Morton and his brothers took a hard look at why their business was struggling to turn a major profit. Morton and his brothers realized that in an over-saturated market you have to come up with a different solution to attract customers; that sometimes business owners need to take a step back to see what their customers really need. What they learned propelled them into the future to live richer lives both monetarily and in the quality of life. Now Morton shares what he has learned about what a CEO is worth and how to hire and maintain "A employees". AMA is a world-class leadership development provider in more than 40 countries worldwide. Our training is internationally recognized by nine professional associations and the majority of the Fortune 500 companies. 1. Language: English. Narrator: Dave Summers. Audio sample: http://samples.audible.de/bk/amai/000295/bk_amai_000295_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 09.04.2020
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Third Eye Awakening: How to Open Your Third Eye...
9,95 € *
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Third Eye Awakening is the ultimate guide that will take you on an exploration of light, the eternal light that illuminates everything and makes us happy, grateful, pious, and more humane.  The third eye, the source of this light, rests in your mind. It has immense power. It is the provider of the intuitive abilities. It strengthens your sixth sense and gives you psychic powers. It is present in everyone, and this audiobook will teach you the secrets to opening and activating your third eye chakra. Meditation is the solution for most of the problems we face today. It connects us to our inner and higher selves. This audiobook will walk you through, step-by-step, and will teach you everything that you need to know about opening your third eye and how you can use it effectively through meditation. Listen and learn: What the third eye is and how to open it How to awaken your higher self through guided meditation About the power and benefits of opening the third eye How to gain wisdom and clarity from your divine self How to feel more relaxed and centered How to connect you to your intuition About the procedure to balance your chakras How to help in clearing your body of negative energy Guidance to heal affected chakras and realign your entire chakra system About the power of visualization And so much more! Get your copy of Third Eye Awakening today!   1. Language: English. Narrator: Leslie Howard. Audio sample: http://samples.audible.de/bk/acx0/113330/bk_acx0_113330_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 09.04.2020
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Developing the ServiceNow App Accelerator
54,90 € *
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This book analyses the Platform-as-a-Service provider ServiceNow and documents the creation of a desktop application to mitigate the lack of functionality to import existing data in an automatic manner to the platform. Although ServiceNow tries to win its customers with performing applications provided by them, which handle data in non SQL related data structures, organisations presumably have valuable assets in existing yet most often legacy shadow database IT systems which they cannot leave behind while moving to the cloud. As a result, the migration causes those organisations to gain an additional system they need to keep track of instead of simplifying their IT infrastructure to just use the services provided by the cloud and leaving the old ones behind. The ServiceNow App Accelerator provides a solution with the help of the programming language ooRexx and the BSF4ooRexx framework.

Anbieter: Dodax
Stand: 09.04.2020
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'Yahoo!' - A case study about brand valuation
42,90 CHF *
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Research Paper (undergraduate) from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,0, Avans+ Hogeschool B.V., Breda (Verwaltungs- und Wirtschaftsakademie, Krefeld), course: Bachelor of Business Administration, 93 entries in the bibliography, language: English, abstract: First of all, the following chapter will deal with the framework of brand evaluation. To give an idea of the internet service provider Yahoo!, the company will be introduced in the first part. The next part concentrates on the role an established brand plays and what effect it has. The following chapter will point out what it means to lead a brand and which value it has to a company. As a matter of course, the conclusions will be related to the special case of Yahoo!. To provide a general survey of the topic of brand evaluation, the next chapter deals with the economical and judicial frame. It explains the situation within the topic of intangible assets and their special treatment concerning the balance sheet. In Chapter 2.4.2 the different causes for brand evaluation will be described and the cause of acquisition will be determined as the appropriate cause for the present case of Yahoo!. Chapter 2.5 concentrates on the necessary requirements for a sufficient and objective brand evaluation, especially in the case of acquisition. Before three of the most important and established methods of brand evaluation will be analysed, the large number of all current methods have to be categorised. For that reason the third chapter will start with the classification of methods. After regarding the three possible categories, the last part will come to the decision for just one category, which comes into question for the present case.(...) After these three analyses, it is possible to overlook the whole topic of brand evaluation. Chapter 2.5 defines the general requirements for an objective method of brand evaluation. The following chapters will survey three of the most popular models and will point out their advantages and disadvantages. In the result conclusions can be drawn from the accomplished analyses. In this way a new suitable method of calculation will be developed in Chapter 4.2. It is a try to find a solution for the problem of the current methods' weaknesses and to create an objective method, which regards the most important criteria and fulfils the requirements for an impartial evaluation.

Anbieter: Orell Fuessli CH
Stand: 09.04.2020
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Case study: Hewlett-Packard - Any chance to bea...
34,90 CHF *
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Research Paper (undergraduate) from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, University of applied sciences, Munich, language: English, abstract: HP is an international giant in the information technology industry. The company offers a wide product portfolio from personal computers (PC), notebooks, serves, storage, printers, scanners, and digital camera to IT services. The company features a phenomenal growth history and has developed from a 'garage' with a working capital of $538 in 1938 to a leading global provider with $100 billion revenue. However the global competition becomes fiercer today and HP has to face with different competitors in all business segments. Can HP continue its success story and beat the global competitors? This question will be tried to answer in the present study. In this study the internal and external environment factors effecting HP's business are analyzed. Thereby industry's economic features and competitive environment, e.g. market segments, market size and growth, trends, competition, and driving forces are studied. Moreover, the SWOT of HP and its biggest global competitors as well as financial performance of HP over the last three business years (2005 - 2007) are analyzed. The diversified business portfolio of HP is evaluated using the Nine Cell Matrix and concrete recommendations for the senior management board of HP are provided. It could be shown that despite fierce competition HP could remain its pole position in the world market. HP is worldwide No. 1 in the printing, PC, and server market and No. 2 in storage business. HP exhibited an impressive financial performance in the last 3 years. For the future HP should intensify strategic alliances and partnerships and boost the acquisition to strengthen competitive capability and to gain market share quickly. The company should follow strategies like rapid expanding into new geography markets, rapid product development and push the product innovation, penetration also in low-end market segments, expanding into online sale and business, and offering complete solution based on broad portfolio in order to meet customer needs. Moreover HP should improve its supply chain management, optimize manufacturing cost, and strengthen the effective marketing and channel partnership to boost the completive strengths.

Anbieter: Orell Fuessli CH
Stand: 09.04.2020
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Developing the ServiceNow App Accelerator
88,90 CHF *
ggf. zzgl. Versand

This book analyses the Platform-as-a-Service provider ServiceNow and documents the creation of a desktop application to mitigate the lack of functionality to import existing data in an automatic manner to the platform. Although ServiceNow tries to win its customers with performing applications provided by them, which handle data in non SQL related data structures, organisations presumably have valuable assets in existing yet most often legacy shadow database IT systems which they cannot leave behind while moving to the cloud. As a result, the migration causes those organisations to gain an additional system they need to keep track of instead of simplifying their IT infrastructure to just use the services provided by the cloud and leaving the old ones behind. The ServiceNow App Accelerator provides a solution with the help of the programming language ooRexx and the BSF4ooRexx framework.

Anbieter: Orell Fuessli CH
Stand: 09.04.2020
Zum Angebot